In a new occasional paper published by Public Agenda’s Center for Advances in Public Engagement (CAPE), NCDD member Martin Carcasson of Colorado State University’s Center for Public Deliberation outlines three broad categories of goals for deliberation. The essay explores how a clearer understanding of the goals and purposes we are trying to achieve through public engagement can sharpen our methods and increase our impacts. It offers a practical framework to help practitioners systematically consider both their short-term and long-term goals and the strategies that will set them up for success.
Carcasson’s paper is titled Beginning with the End in Mind: A Call for Goal-Driven Deliberative Practice (Summer 2009), and can be downloaded for free from www.publicagenda.org/cape. I was deeply impressed by the paper and Carcasson’s brilliantly simple “Goals of Deliberation” framework. Carcasson points out that although “first-order goals” like issue learning and improved democratic attitudes are often discounted as we focus on our primary goals related to concrete action and impact on policy, those first-order goals still impact the big-picture goal of increasing a community’s civic capacity and ability to solve problems.
At the No Better Time conference in July 2009, I spoke to Carcasson about expanding his “Goals of Deliberation” framework slightly so public dialogue for purposes of conflict resolution or conflict management are also emphasized in the framework (he was very interested). In the paper, Carcasson writes about “improved relationships” between individuals and groups as a first-order goal, and mentions that conflict management is another second-level goal… yet his framework figure did not feature those goals.
In close communication with Carcasson as well as Will Friedman and Alison Kadlec of Public Agenda, I expanded on the framework to create the Goals of Dialogue & Deliberation graphic pictured here. Click on the graphic to view a larger image.
Both the original and the adapted frameworks emphasize improved community problem solving and increased civic capacity as longer-term goals of public engagement work. As we work from project to project, we can lose sight of the fact that our work is contributing to the bigger picture goal of more democratic, effective communities and cultures. In the online dialogue we held at CivicEvolution.org on the “Action & Change” challenge before the 2008 NCDD conference, Joseph McIntyre of the Ag Futures Alliance noted that although public engagement work can lead to numerous types of action outcomes and products, often “D&D is simply plowing the field and planting the seeds that will result in the changes needed. In my case, D&D is part of an evolutionary change.” (more…)